Decision details

Town Centre Day Rate Car Park Charges

Decision Maker: Bracknell Town Centre Regeneration Committee

Decision status: Recommendations Approved

Is Key decision?: Yes

Is subject to call in?: Yes


To consider car park day rate charges from September 2018.


That the day rate charges for the Avenue, High Street, Braccan Walk and Weather Way car parks be held at their current rates for the year ending 7 September 2019.

Reasons for the decision:

Bracknell town centre has been open for just one year and trading patterns have yet to be fully established.  The proposal seeks to assist the establishment of the town centre as a destination of choice, high quality and good value.  The timeframe for the review of such charge is annual from the month of opening of The Avenue Car Park.  The charges for The Avenue effectively set the base for the other council-owned town centre car parks.

Alternative options considered:

The Council could increase the charges as per a formula incorporated in the lease for the Avenue car park. 

Interests and Nature of Interests Declared:


Reason Key: Affects more than 1 ward;

Wards Affected: (All Wards);

Financial Impact: The financial impact is set out in the report.

Declarations: None.

Subject to Urgent Proceedings: No.

Making Representations: In writing to the Director of Environment, Culture and Communities

Other reasons / organisations consulted

Direct email/posting on window of the Car Park Office in the High Street, and on the website.


Bracknell Town Centre management and car park users.

Contact: Damian James, Assistant Director: Contract Services Email: Tel: 01344 355157.

Report author: Steve Loudoun

Publication date: 10/09/2018

Date of decision: 10/09/2018

Decided at meeting: 10/09/2018 - Bracknell Town Centre Regeneration Committee

Effective from: 18/09/2018

Accompanying Documents: